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Social media has become more image rich over the last year or two. This list of the optimal social media image sizes for each platform will help your content look its best.

Facebook

Facebook’s recommended image sizes have increased over time. As of December 2014, these are the recommended image sizes for the various places your images are used within the system:

  • Profile Photo — 180 x 180 pixels
  • Cover Image — 851 x 315 pixels
  • Shared Image — 1200 x 900 pixels
  • Shared Link’s Image — 1200 x 627 pixels

Some of these image sizes are less important than others.  Profile images and Cover Images should be exact to ensure maximum visibility of all parts of the image, but shared images can appear in different sizes depending on how they are viewed by Facebook users.  Shared link images can be something other than 1200 x 627 pixels, but only the center of those images will show so if you use a larger size image, make sure the focus is within a 1200 x 627 rectangle in the center of the image.

Twitter (in Tweets and on Profile)

  • Profile Photo — Recommended: 400px x 400px, Minimum: 200px x 200px
  • Header Photo — 1500px x 500px
  • Tweeted Photo — Recommended: 506px x 253px, Minimum: 440px x 220px, Maximum: 1024px x 512px

Twitter Cards

The Summary Card can be used for many kinds of web content, from blog posts and news articles, to products and restaurants. It is designed to give the reader a preview of the content before clicking through to your website. The image must be a minimum size of 120px by 120px and must be less than 1MB in file size. For an expanded tweet and its detail page, the image will be cropped to a 4:3 aspect ratio and resized to be displayed at 120px by 90px. The image will also be cropped and resized to 120px by 120px for use in embedded tweets.

Example:

The Summary Card with Large Image features a large, full-width prominent image alongside a tweet. It is designed to give the reader a rich photo experience, and clicking on the image brings the user to your website. Images for this card should be at least 280px in width, and at least 150px in height.

Example:

Google+

  • Profile Picture — 250px x 250px
  • Cover Image — 1080px x 608px (Minimum: 480×270, Maximum: 2120×1192)
  • Shared Image — Any size, but displays inline at 497px width until clicked to open larger
  • Shared Link — Image will be resized/cropped to 426px x 214px

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To stay on top of these changes, bookmark Always Up-to-Date Guide to Social Media Image Sizes Google Doc.